Sportsnaut is a sports publication that had two asks: drive traffic to our website and increase our presence on social media. over 6 months, we took control of their social media and increased web traffic by 18% while increasing their following by 30k followers across TikTok and Instagram, all organic. we did this through original content like videos, still graphics, memes and more. this is an example of the type of videos we would make to drive engagement.